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At Shift we start from the premise that not everyone fits into the same box.
Each of us has conditions, stories, challenges, habits, and goals that we cannot ignore.
We enhance and focus on your talents, bringing out the best version of you.
It's not about forcing yourself, getting frustrated, or comparing yourself to others; for us, the most valuable thing is the desire to begin.
Fernanda Rodríguez
Founder & coach
15 years of experience as a broker
More than 15 official Half Marathons (first half marathon in 2013, at age 18)
5 marathons completed (PR: 3:31:21 – Berlin)
Certification as a long-distance running coach – VDOT Method by Jack Daniels
Coaching Certification Course Vol. I and II – RRCA
Bachelor's Degree in Administration of Institutions and Hospitality – Pan-American University
MBA - Warwick University
Diploma in Entrepreneurship – NYU
Currently Senior Coordinator, Exhibitor Experience & Event Activations at Chicago Event Management (CEM), the organization responsible for the Chicago Marathon
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